AI Insights · Timothy · October 2023
Top 5 Ultracasual Games on iOS in the UK Q3 2023
Discover the performance trends of the top 5 ultracasual games on iOS in the UK during Q3 2023, including downloads, revenue, and weekly active users.
In the third quarter of 2023, the top 5 ultracasual games on iOS in the United Kingdom demonstrated notable performance trends in terms of downloads, revenue, and weekly active users. Here’s a detailed look at how these games fared:
Diamond Painting ASMR Coloring by Crazy Labs saw a mixed quarter. Revenue varied, peaking at around $662 in the week of July 17 and decreasing to approximately $437 by mid-September, before rebounding to $613 by the end of the quarter. Downloads experienced a significant drop from 1.5K in late August to 538 by the end of September. Weekly active users followed a similar trend, starting at 2.4K at the end of June, peaking at 2.9K in early September, and declining to 1.3K by the end of the quarter.
Fill The Fridge! from Rollic Games showed impressive download numbers, starting strong with 14.3K at the end of June and peaking at 25.2K in the last week of July. However, downloads declined to 10.9K by the end of September. Revenue mirrored this trend, with the highest weekly revenue of about $800 in early August, dropping to $294 by mid-September. Weekly active users also saw fluctuations, beginning at 72.7K in late June, peaking at 82.6K in late July, and falling to 45.6K by the end of the quarter.
Draw it by Kwalee Ltd maintained a relatively stable performance. Downloads hovered around 4K for most of the quarter, with a slight dip to 2.5K in early September, ending at 3.5K. Revenue saw a peak of $497 at the end of July but generally remained around the $300 mark. Weekly active users fluctuated between 9K and 12K, ending the quarter at 9.5K.
Dot to Dot: Connect the Dots by Dot to Dot s.r.o. had modest but consistent metrics. Downloads ranged from 144 to 282 throughout the quarter. Revenue remained relatively stable, peaking at $209 in late August and ending at $145. Weekly active users saw a steady presence, starting at 291 and reaching a high of 455 in late July, ending the quarter at 308.
World of Slime Simulator Games by Solid Apps INC experienced a decline in performance. Downloads started at 495 in late June, dropping to 136 by the end of September. Revenue fluctuated slightly, peaking at $163 in late August and ending at $148. Weekly active users began at 862, peaking at 881 in late July, and decreasing to 459 by the quarter's end.
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